Strategic solutions

guaranteed to spice up

your brand

Whether you’re launching a new FMCG brand or breathing life into an old favourite,

a little Spice goes a long way in creating deliciously effective brand solutions

that stir the imagination of your target market.

The world is constantly changing and so is Spice. We constantly challenge ourselves
and our clients. Our award-winning creative is brave and bold... always based on solid research, proven strategic insights and with your longer term corporate
goals firmly in mind.

Spice has sprinkled magic into some of Australia’s most iconic brands.

Let us spice up your brand too.

Dimity McDonald

GROUP MANAGING DIRECTOR

Dimity has over 20 years’ experience in FMCG and Corporate Branding gained in Australia, Asia and Europe in senior management roles. Dimity is also a qualified designer which makes her the perfect conduit between Spice and its diverse clients. Her ability to assess solutions from both a creative and strategic perspective has proven invaluable whilst working with some of Australia’s top brands.

“Developing brands... Solving big design challenges... Delivering results... Boosting bottom lines… These and other management challenges are the things that Spice up my life, but I still get a real thrill at seeing the beauty and love a designer puts into a perfectly executed design. Great design is both an art form and a science.”

Amanda Canavan

GENERAL MANAGER, BRISBANE

Amanda is an experienced FMCG brand and packaging specialist. Her portfolio experience boasts global giants from Coca-Cola and Pepsi, to Unilever and Nestle. Brand strategy and brand development are at the heart of her passion and she loves nothing more than playing a role in inﬂuencing consumer behaviour by producing evolutionary design for an iconic brand or a revolutionary new pack design. Amanda’s experience spans agencies in Melbourne and Sydney, managing creative studios throughout SE Asia and brings this global skill-set to her role in Brisbane.

Our Service Offer

We build Brand Innovation through PACK-LED thinking. We provide highly experienced specialist teams across three core service areas, all underpinned by The Spice Agency's exemplary Client Service and talented Creative Department.

Who we work with

The Spice Agency works with some of Australia's most iconic Food and Beverage Brands and has secured long-term partner relationships that are under-pinned by dedicated Client Service and Brand Guardianship.